You are currently viewing How is your business reporting and managing PFAS (Forever Chemicals)? 

How is your business reporting and managing PFAS (Forever Chemicals)? 

In the modern world, the fight against pollution has taken center stage, with PFAS (Per- and poly-fluoroalkyl substances), or “forever chemicals,” emerging as a major concern due to the potential impacts on human health and the environment. Recently, the United States Environmental Protection Agency (EPA) finalized rules that mandate the reduction of several types of PFAS to near-zero levels in drinking water. While this is a significant step forward for public health, the mandate poses a substantial challenge for businesses looking to ensure compliance. Remediating existing PFAS contamination is not only a complex and costly process but also a necessary one to prevent potentially astronomical litigation costs.  Thankfully, businesses now have a solution to identify, measure and report the presence of forever chemicals in their products. 

The Looming Threat of PFAS Litigation 

In her May 28, 2024, NY Times article, Hiroko Tabuchi reported how defense lawyer Brian Gross warned plastic-industry executives about the impending wave of lawsuits related to PFAS. He compared the potential legal battles to those involving asbestos, which has historically led to sprawling corporate liabilities. Given the widespread use of PFAS in everyday products such as cosmetics, frying pans, and takeout containers, the litigation could indeed be massive. 

Lawyers to Plastics Makers: Prepare for ‘Astronomical’ PFAS Lawsuits ( 

Research has shown that PFAS chemicals are potentially linked to serious health risks, including cancer, developmental delays in children, decreased fertility, and thyroid disease. These chemicals have been detected in drinking water, rain, and even Antarctic snow, highlighting their pervasive nature.  

The Business Value of Proactive PFAS Detection 

The financial repercussions of PFAS-related lawsuits are already being felt. Major manufacturers like DuPont, Chemours, and 3M have faced significant legal challenges and settlements. For instance, 3M agreed to pay at least $10 billion to water utilities for PFAS cleanup costs. Experts predict that the legal battles are just beginning, and a wider range of companies that use PFAS in their products are likely to be scrutinized next. 

To avoid such costly litigation, businesses must take proactive steps to detect the presence of PFAS in their products.  

Introducing Sustain360°™: A Game-Changer in PFAS Detection 

Sustain360°™ offers a cutting-edge solution that decomposes products down to their molecular structure, allowing for the precise detection of PFAS and other harmful substances. Sustain360°™ utilizes advanced Graphical Database Managed Services (G-DBMS) combined with innovative Generative AI models to ensure unparalleled scalability and data analysis. 

Key Benefits of Sustain360°™: 

Molecular-Level Analysis: 

Sustain360°™ can analyze product materials at the molecular level, identifying and reporting PFAS and other harmful chemicals. This capability is crucial to prevent future contamination and associated legal costs. 

Alternative Material Recommendations: 

The Sustain360°™ GENAI recommendation engine automatically identifies and recommends safer chemical alternatives or substitutes, helping businesses identify and replace harmful substances with eco-friendly options. This not only reduces environmental impact but also aligns with evolving regulatory standards. 

Traceability and Informed Decision-Making: 

With Sustain360°™, companies can trace the origins of materials used in their products. This transparency empowers informed decision-making, ensuring that businesses can demonstrate due diligence in their sourcing and manufacturing processes. 

Balancing Financial and Environmental Goals: 

Changing materials, suppliers and chemicals with alternatives will be time-consuming and costly, but with the Sustain360°™ Optimization Engine, customers can consider alternatives to balance their financial performance with their sustainability performance resulting in increased revenue, reduced costs and less risk.   

Increase Revenue:  72% of surveyed respondents globally said they would be willing to pay a premium for products that claim to be sustainable and consumers are willing to pay a 12% premium for products that they perceive as being sustainably sourced.   

Reduce Costs: Identifying harmful chemicals early in the design process helps avoid costly recalls, legal battles, and cleanup efforts.  The Sustain360°™ GenAI Recommendation Engine offers sustainable alternative materials and identifies local sourcing options to capitalize on government grants and tax incentives. 

Mitigate Risks: Proactive management of PFAS and other hazardous substances reduces the likelihood of litigation, protecting the company’s brand, financial health, revenues and brand reputation. 


As PFAS-related litigation potentially looms on the horizon, businesses must act swiftly to detect these harmful chemicals in their products.  Sustain360°™ offers a powerful solution, enabling companies to conduct molecular-level analyses, recommend safer alternatives, and ensure traceability. By investing in Sustain360°™, businesses can detect, report and consider alternatives to potentially prevent costly litigation. 

Take proactive steps now with Sustain360°™ to identify the risks and potentially, the legal liabilities from PFAS contamination in your products.  

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